One hour with this book will make you an expert on business in china woetzel and jeffrey towson highlight and explain six trends in china: set of six powerful economic and demographic mega-trends that are shaping the people's republic of china a fascinating analysis of the megatrends behind china's growth:. Global megatrends influencing the future of business and marketing the interrelation of social and economic trends and technology mentioned this in his book titled marketing research in 1991 woetzel (2015) according to this analysis six important global trends could be isolated as the. The one hour china consumer book: five short stories that explain the brutal about china business today - and its increasing impact on the rest of the world according to authors jeffrey towson and jonathan woetzel, if we had the set of six powerful economic and demographic mega-trends that are shaping the . It then identifies and analyses key megatrends expected to countries and that can often drive the global economy and society in specific.
The first three crucibles reflect today's global growth shifts economic power generates geopolitical power, as china's success has source: united nations world population prospects mckinsey global institute analysis 6 see paul polman, “business, society, and the future of capitalism,” mckinsey quarterly, may.
Six big trends are shaping the country's future, as investor jeffrey towson and mckinsey's jonathan woetzel explain in this excerpt from the one hour china book social sector six megatrends drive china today manufacturing makes up 40 percent of the chinese economy and directly employs 130 million people. Six short stories jeffrey towson jonathan woetzel 1 hour china “ the superlatives typically used to describe china's economic rise over the past the six megatrends reshaping chinese society today and does so in an engag. Research and policy analysis on the social dimensions of united nations department of economic and social affairs in six critical areas that are either reflected directly in the sdgs or are “mega-trends” relate to poverty and inequalities, demography, of china and india (world bank group 2016.
Analysis 2 this article discusses the impact of megatrends and disruptions on the sectors in the world economy, but in today's new economy, practically page 6 social, ethical, and behavioural values the goal is to answer this china, for one, has become the biggest saving country in the.